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T: 

+961 70 372 426

L: 

Allenby Street

IRO

Founded in 2005 by French brothers Laurent and Arik Bitton, IRO consistently creates collections that strive true to the ‘French chic meets New York street style’ with an emphasis on moto-influenced jackets, minis, graphic prints and louche jumpsuits. IRO takes its inspiration from women who strive to evolve and experiment with their look.

Following the sophisticated style of its Parisian counterparts, the boutique in Downtown Beirut features an interior design with slick, clean lines against a warm, welcoming background. Arik and Laurent worked carefully on the concept, mixing industrial with premium materials such as untreated marble.